Dulux have revealed their colour of the year for 2016 (posted 17th September 2015)
And it's Cherished Gold!
Describing the thought process behind the choice, Dulux said: “We have selected a gold influenced ochre which is both bright enough to attract attention and combines well with other tones. Gold and gold tones are being used everywhere in the design world. It is a recurring colour and material at design fairs and in graphic design as well as in architecture, fashion, beauty and interior decorating. We feel that this is a beautiful next step, a natural evolution and transition from the coppery orange that was the colour of the year for 2015. We’ve designed a colour palette to work beautifully with the Colour of the Year 2016 to create a tonal effect, a relaxed neutral combination or something more surprising.”
Here are a selection of images that Dulux has selected to best show off the colour:
This is Dulux's suggestion for colour palette usage:
Dulux explain their rationale in their Colourfutures 2016 film
It will be interesting to see if and how this palette is reflected in the products on show at 100% Design, Decorex, Design Junction and Tent & Superbrands London... What do you think of Dulux's 2016 colour and palette of the year?